We are a business & place design consultancy based in Darlinghurst, Sydney. We believe in the power of brands and work side by side with ambitious leaders to strategically brand businesses and places of lasting influence.

Life with nature - Sekisui House

Branding, Digital, Place Vision & Property

Sekisui House needed to develop a brand identity and place-making strategy for a thriving urban community set amongst serene, sheltered surrounds. Santuary’s paradox is the way it combines calm with connection – its holistic brand identity communicates the fact that all essential elements of urban life are within a resident’s reach, whilst still reflecting the harmony with nature that underpins the entire masterplan.

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The Orchards

Branding, Marketing & Property

Tying in the Norwest’s region’s deep agricultural roots with the masterplanned community’s value proposition of growth, security and support, the Orchards brings new life to its surroundings, offering families a true community experience. Its place-making strategy perfectly aligns community needs with regional character, with the resulting identity holistically encapsulating the concept of growth and opportunity.

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Fitness playground

Digital

The newest and most exciting player in the gym sector, Fitness Playground, continues its Sydney expansion with two new venues in Marrickville and Erskineville. Already with a growing membership base from its popular Surry Hills site, Fitness Playground approached Toast Creative to develop and design a new website that could complement the newly launched Fitness Playground brand.

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Diversity of Dreams

Branding, DesignForGood, Digital & Marketing

The key to effective place-making is being true to the spirit of the community within which the development resides. Lenland Property’s ‘Diversity of Dreams’ photobook embodies this principle, aiming to recognise the incredible range of people – and dreams – that makes Sydney the thriving metropolis that it is.

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Fone King

Digital

Fone King is a leading phone repair and accessories retailer in Australia. The store experience is vibrant, eye catching and cutting edge in the telecommunications industry, however there was a disconnect between the bricks and mortar retail experience, and the digital experience. Toast redesigned a fully responsive website that brings the charm, fun and character of Fone King’s physical environment to digital.

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Cabcharge to A2B

Branding, Digital

Cabcharge’s new masterbrand identity ‘A2B’ pays homage to their rich, successful heritage, whilst reflecting their current position as an agile market innovator. Their holistic brand transformation was exactly what the ASX500-listed company required to perfectly position themselves for sustainable, long-term success.

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Applaws

Branding, Digital, Marketing

Applaws’ flexible communication device spearheaded a global marketing campaign that saw the natural pet food company achieve an incredible rate of growth in both emerging and mature markets. This framework for global marketing collateral helped generate impressive digital engagement, in combination with the highly popular ‘Face of Applaws’ campaign.

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Juror

Digital

The Jury Management System stores information on jurors and contains algorithms that are used to randomly select around 200,000 jurors each year from the four million-strong NSW electoral roll. The system is dramatically simplifying the Jury selection process and providing efficiencies throughout the entire process for Jurors and Government alike.

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If you're curious to learn more about what we can offer your brand or how we can work together, contact Nick or Emile, we'd love to hear from you.
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