In a remarkable alliance aimed at driving positive change, TOAST has once again joined forces with WWF International, this time working with their driven team in Singapore for their 2024 Earth Hour campaign - working on both their main campaign and sub campaign with first international corporate partner, Epson. This collaboration signifies a powerful commitment to environmental sustainability, community engagement and a shared vision for a brighter, more eco-conscious future.

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Having collaborated on multiple global campaigns in the past, WWF once again engaged TOAST to come together with a common purpose - to amplify the recognition and lasting impact of Earth Hour's 2024 campaign. This strategic project aims to harness the creative prowess of TOAST to elevate the messaging and outreach of Earth Hour, fostering a global movement towards a more sustainable planet.

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What makes this collaboration particularly impactful is the alignment of values between TOAST and Earth Hour. Both entities are committed to fostering positive change through innovative approaches, and this shared ethos forms the bedrock of their partnership. TOAST's expertise in strategic branding and Earth Hour's dedication to environmental causes create a formidable synergy that promises to make waves in 2024.

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The campaign born out of this collaboration promises to be a beacon of inspiration for individuals and communities worldwide. Our TOAST team brings our experienced creative ingenuity to the table, developing compelling narratives and visuals that will captivate audiences and drive engagement. Earth Hour's mission to unite people to protect the planet finds a dynamic ally in our team here at TOAST, as we continue to work together to amplify the campaign's reach and impact. Looking deeper into the campaign, these missions further align with those of corporate partner, Epson, with whom TOAST closely collaborated to strategise, design and deliver their ‘A Simple Switch’ Earth Hour sub campaign.

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A key aspect of this strong collaboration is the emphasis on community involvement. TOAST, Epson and Earth Hour recognise the power of collective action, and both the core and sub campaigns actively encourage participation at local levels. From grassroots initiatives to global events, the collaboration aims to mobilise people from all walks of life to contribute to the overarching goal of sustainability and care for our planet in simple ways that they love and enjoy.

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TOAST's innovative strategies have played a pivotal role in bringing fresh perspectives to Earth Hour's campaign. From cutting-edge digital deliverables to engaging storytelling, the collaboration aims to leverage the latest trends in brand communication to make the 2024 event resonate with a diverse and global audience more than ever.

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As the collaboration between TOAST and Earth Hour unfolds, the world can anticipate a transformative journey towards a more sustainable and conscientious future. The combined strength of a strategic brand agency and a global environmental movement is poised to ignite change and inspire individuals to be stewards of the planet we all call home.

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Our collaboration with Epson and Earth Hour collaboration for the 2024 campaign, is more than a partnership; it showcases a fusion of creativity, passion and purpose.

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Together, we endeavour to create ripples of positive change that extend far beyond the realms of branding and environmental activism, leaving an indelible mark on the global community and inviting more corporate businesses to build meaningful partnerships with WWF-Singapore on their fantastic Earth Hour movement.

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Let's start a conversation

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TOAST seeks to support brands, organisations, and initiatives working to better the future of our world. Please reach out to our team with any questions and project queries by emailing our Head of Strategy, Emile Rastoll, or Nicholas Sammut, our Managing / Creative Director, at hello@toastcreative.com.au.

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For more information about our brand and business solutions, please get in touch with our team.

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At TOAST, we create strategic campaigns and creative brand identities which engage multiple stakeholders, uniting them around a common goal - to create a better future for Australia.

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We are Brand Makers.
We are Place Makers.
We are Future Makers.

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At TOAST, we are Makers.

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