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2022
The Aristocrat Wins!

The Aristocrat Wins!

The Aristocrat wins The Urban Developer Awards, Development of the Year: Mixed-Use

Development team Luxcon are renowned for redefining standards of quality, comfort, taste and amenity, meeting the needs of discerning clients in highly sought after locations. Their reputation for delivering sophisticated residential developments is undeniably apt when viewing their latest visionary project, The Aristocrat of Rose Bay.

A lavish mixed-use development in the heart of the Eastern Suburbs, The Aristocrat was designed to exceed expectations and provide a cohesion of functional design with a contemporary-elegant form of architectural expression. Its palette of materials and interior detailings draw on the intricacies of the architectural built form and effortlessly reflect Luxcon’s luxury status.

This week, Luxcon’s outstanding residential development was crowned ‘Mixed-Use Development of the Year’ in The Urban Developer Awards. In competition with similarly exceptional projects, this award recognises excellence in the development of mixed-use precincts.

TOAST is immensely proud to have created The Aristocrat’s strategic roadmap,crafting a refined Brand Footprint and creative Place Vision for this opulent array of residences, whilst being part of the collaborative force behind Luxcon’s state-of-the-art development. Targeting an influential, mature and sophisticated buyer, our team paid close attention to the marketing collateral’s great finesse and embodiment of the same level of luxury offered by the residential experience.

Blending Art Deco design elements with contemporary ideas, Luxcon’s The Aristocrat of Rose Bay was crafted to provide an all-in-one residential experience. Designed by Architectural team, PBD Architects, this project consists of 2,465sqm of residential space over a mix of 22 lavishly appointed residences of two- and three-bedrooms.

In its prominent location on the corner of Old South, and Dover Road, The Aristocrat redefines this previously overlooked strip as a desirable and prestigious enclave, worthy of the accolades of its harbourside neighbours.

An expression of absolute resort-style living, the project boasts 900sqm of retail convenience space on the ground-floor, a communal courtyard, gas-heated lap pool and a gym area that is meticulously detailed to take advantage of its northerly aspect.

With Harris Farm Markets trading within its attractive ground-floor retail space, The Aristocrat of Rose Bay is a transformative five-star retail precinct providing residents with top-of-the-range amenities, an uncontested location and convenient access for their daily shopping requirements.

Congratulations again to all at Luxcon for this well-deserved award! What an accolade.

At TOAST, we empower places by providing compelling brand footprints that allow audiences to understand the unique attributes and purposes of the spaces they experience, and our work with the team at Luxcon demonstrates how a brand-centred approach can create compelling destinations with longevity to ensure they remain desirable destinations for years to come.

We are Brand Makers.
We are Place Makers.
We are Future Makers.

At TOAST, we are Makers.