By Giovanni B. Dagnino,Elena Rocco
This leading edge e-book portrays the state of the art of coopetition method considered as a compelling frame of mind to take advantage of fullyyt the opportunity of actors’ interdependencies (firms, governments, providers, shoppers, scientists and companions) in today’s worldwide situations. It offers the rudiments for navigating an exploration trip right into a nearly new and emergent administration subfield.
This quantity offers 3 key specified beneficial properties:
- it is the 1st test that delves systematically and conscientiously into coopetition procedure and coopetitive behaviour;
- it in actual fact elucidates the contribution of coopetition to the development of strategic administration and managerial perform;
- it is the end result of the collective brains of a number of students, with assorted geographical roots and backgrounds, who domesticate unique study on co-opetition method from various views (economic, managerial, political) and a number of equipment (theory development, game-theoretical, experimental and inductive case-based inquiries).
Looking into this quantity, the reader will observe that, whereas the subject is at first of its lifecycle, coopetition procedure has touched an incredible crossroads which solicits a extra complete and systematic evaluate. If mindfully formulated and applied, this hybrid strategic choice is ready to elevate returns and generate worth for shareholders, marketers, managers and coopetitors.
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Extra resources for Coopetition Strategy: Theory, experiments and cases (Routledge Studies in Global Competition)
Coopetition Strategy: Theory, experiments and cases (Routledge Studies in Global Competition) by Giovanni B. Dagnino,Elena Rocco