One Solutions

Acknowledging One Solutions’ established links to the high profile sporting world, the visual look-and-feel led Toast to explore sporting imagery that conveyed modern, emotive and aspirational values.

It was imperative that each sub-brand was distinctive. Toast introduced key proposition statements for each sub-brand across all branded media from online, brochure design and video, and distinguished these sub-brands using selected imagery with tailored sub-brand colours. This helped form a consistent brand overall, and confidently communicates each business unit in a succint and cohesive manner.