Fone King is a leading phone repair and accessories retailer in Australia. The store experience is vibrant, eye catching and cutting edge in the telecommunications industry, however there was a disconnect between the bricks and mortar retail experience, and the digital experience. Toast redesigned a fully responsive website that brings the charm, fun and character of Fone King’s physical environment to digital.
Animating custom characters, balloons, cracked screens, you name it we animated it to create an engaging fun experience to extend the brand personality online. Along with the fun of animation and fluid motion the website functionality is full responsive, mobile first, it features a Geo targeted store locator and directions finder. A repair CMS management system and soon will also have an ecommerce store. Stay tuned for much more fun with Toast and Fone King collaborating and pushing retail experiences on and offline.